Every evening, from 7 pm to 9:15 pm, talk shows fight for viewers.For years, the Quotidien on TMC has been…
Television Le Savoyard Yann Barthès versus Cyril Hanouna: who wins the audience battle?
For many years, the battle was fought over end-of-day talk shows, the slot that serves as the channel's launching point for its evening programming.TMC's Quotidien, presented by Chambérian Yann Barthès, and W9's Tout beau tout neuf, by Cyril Hanouna, regularly go head to head for the title of most commented on by the public in France.As for C à Vous, the French 5, presented by Anne-Elisabeth Lemoine, is still a strong contender.
W9 viewers have been waiting for in September.After C8 stopped at TNT, Kirill Hanuna was invited by M6 to continue Touch for a month.The show became Tout Beau Tout Neuf (TBTN), but only the name changed, the spirit remained the same.Topic: Do viewers watch the host on another channel?
On September 1, when daytime programs resumed, Cyril Hannouna gathered 1.51 million eager people for the third part of the evening (*).That is less than its direct competitor Yann Barthes, who gathered 1.74 million viewers in the third part of the evening, but less than at the beginning of the 2024 school year: 1.79 million viewers had seen Touche pas à mon poste for resumption on C8.In France 5, 894,000 people followed the return of C à Vous for the 2025 school year.
A good start to the Quotidien
These broadcasts are divided into several parts. The final part, which usually airs around 9 p.m.and 9:15 p.m. is usually the time slot with the most viewers before moving to the evening program. This is also the channel most scrutinized by the channels and on which they communicate the most, because it is one of the most expensive segments in advertising, gathering especially people aged 25-49, a favorite target of advertisers. In September, Yann Barthès' program recorded the best audience at the end of the program,up to 2.08 million viewers. In the same time frame, TBTN attracted up to 1.77 million viewers. Ca Vous on France 5 was stable at about one million viewers, the highest being 1.23 million.
The gap between the two channels narrowed in October, with Hanouna's program catching up by taking advantage of the week of Kotidian reruns during the school holidays. On Friday 17 October, the number of viewers approached 2 million (1.95 million), and the third part of Yan Barthes' talk show regularly exceeded 2 million (16 October 2.24 million). C à Vous fared slightly better, with just over a million viewers. Kotidien and Thu Beau ThuNeuf continued to be closely contested in November, although TMC Talk had more peak ratings, such as on November 3 when 2.33 million French people watched the series. On W9, the third part of the evening peaked with 1.5 to 1.8 million viewers. On France 5, C à Vous has between 1 million and 1.3 million followers.
For Cyril Hanouna, the audience is almost below the points he did the year before C8, while Touche pas à mon poste usually attracts between 1.5 and 2.3 million viewers, with 2.5 million.However, despite the change of channel, many viewers remained loyal to the show.
W9 and TMC door and door
In December, Quotidien continued to record the best viewership peaks, regularly exceeding two million viewers by the end of the broadcast (up to 2.35 million on December 8 before the arrival of Miss France 2026 Hinaupoko Devèze).Tout beau tout neuf recorded its highest audience on December 2 with 1.76 million followers.On France 5, C à Vous reached more than a million in December.
In January, the gap between competitors narrowed even further.Quotidien reached the top 11 viewers of the month in its final episode, reaching a record 2.2 million on January 19, ahead of TMC.“The show is the number one talk show with an average of 1.8 million viewers every night in January,” said TF1.Brand New stays close and makes the top 8 viewers of the month.15.January 1.9 million believers were there before W9.C à Vous continues to stabilize with 1 to 1.2 million viewers.
Variable number depending on size
But who are the really big winners?Tout Beau Tout Neuf held the title of the most watched talk show of the evening in France, with an average of 1.2 million viewers and 1.6 million followers in the last episode (with 2 million viewers).If Cyril Hanouna's show shows a really good performance, especially in important commercial targets such as 25-49 years, the reality is more diverse: it depends on the criteria chosen.The quotidian regularly surpasses Tout beau tout neuf in total viewers, especially in its latter part (9:00 p.m. until 15: 9. 9.).Yann Barthès' conversation may exceed 2 million viewers, while Cyril Hanouna's segment has between 1.6 and 1.8 million.In fact, it all depends on the scope: the collection of all parts of the show, the commercial target (especially 25-49 years) or the days chosen to communicate.
Often the quotidian remains the leader in production, especially in the last part, but depending on the criteria chosen, the tou baud to neuf can also reach the top.Despite the channel change of Cyril Khanouna's show, these two programs continue to be watched by viewers this year.
"Beautiful, new" is a breath of fresh air for the W9
In the prime time access niche, W9 lacks a strong early-night program.If this space has long been reserved for reality television, then this genre will no longer be popular.On June 13, 2025, the end of the 2nd season of the series "Power", where Manon Tanti won, attracted 311,000 viewers.With the arrival of Cyril Hanouna, W9 recorded the best figures in its history in the viewership zone and in the 25-49 age group.Therefore, he was finally considered the leader of DTT among the entire public.
(*) The given data comes from Mediametry.
